Answer applicants the same day
Unemployment is below the national rate and still falling. Candidates who apply on a given day are often talking to other employers by the next. Text new applicants promptly and offer a self-booked interview slot. Shorter gaps between steps help you keep candidates you already paid to attract.
Lead every posting with the pay range
Maryland requires the wage range and a general benefits description in job postings for work done at least partly in the state. Treat this as an advantage rather than a chore. Put the range near the top so candidates comparing offers see it first. For roles near the $15.00 floor, even a small premium is worth stating plainly.
Explain base versus commission for sales roles
Services sales reps in Baltimore earn anywhere from $16.75 to $61.95 an hour, and the median of $29.73 is below the national $33.65. That spread reflects commission-heavy pay. Show the base, a realistic earnings range and how commission is calculated so applicants trust the number.
Re-engage logistics and retail talent
Trade, transportation and utilities lost ground at −3.2%. Segment past applicants with warehouse, driving or retail experience and send them openings in growing sectors like health care and hospitality. Many skills transfer, such as reliability, shift work and customer contact.
Build the fair-chance timing into your workflow
Baltimore City limits criminal-record checks until after a conditional offer for covered employers, and Maryland limits criminal-record questions before the first in-person interview. Remove those questions from applications and early screens. Set the background-check step to trigger only at the point your counsel confirms is appropriate.
- Add the wage range and benefits summary to every open Maryland posting.
- Remove criminal-history and credit questions from applications and early screens.
- Set an automatic text reply for every new applicant.
- Pull past applicants with logistics or retail experience into a re-engagement list.
- Open self-service interview booking for your highest-volume roles.
In a market with fewer active job seekers, speed and clarity decide who gets hired. ATS Mako's two-way texting and automations let you reply to new applicants and send reminders without waiting on a recruiter. Self-service interview scheduling lets candidates book a slot right away instead of trading messages. To reach experienced workers coming out of logistics and retail, you can build filtered candidate audiences and send them openings in growing sectors. Each of these runs from one system, so a small team can keep many roles moving at once.