Reply within the hour, by text
Unemployment at 3.5% means the people you want are fielding other offers. A same-day text confirming receipt and offering an interview slot beats an email that sits unread. Set automations so every new applicant gets a message without anyone touching it.
Rebuild entry pay bands from the floor up
The statewide minimum is $15.00, and local governments cannot raise it further. Old ranges built on figures like $13.75 for counter workers no longer apply. Post a clear starting rate at or above the floor, and say what moves someone up.
Show base and commission separately
Services sales pay runs from $15.84 to $59.06 an hour, and the median of $29.06 trails the national $33.65. Candidates discount vague 'earning potential' claims. List the base, a realistic typical total and what top performers earn.
Recruit people who already have jobs
With a quits rate of 2.2%, many good candidates are employed and not actively applying. Offer short applications, evening and weekend interview slots, and mobile-friendly booking. Re-engage past applicants and silver medalists before paying for new traffic.
Plan hospitality and retail hiring in batches
Leisure and hospitality is growing +2.9%, and trade and retail make up the largest share of jobs. Hire in cohorts: one outreach push, one block of interviews, one onboarding date. Bulk messaging and status moves keep a batch from stalling.
- Audit every posted entry-level rate against the $15.00 floor.
- Set an auto-text that reaches every new applicant within minutes.
- Rewrite sales postings to show base pay and commission separately.
- Open self-service interview booking with evening and weekend slots.
- Text your past applicant pool about current openings, with opt-out instructions.
Missouri's problem is speed and volume in a tight market with a higher wage floor. Conversational SMS and automations let you text every applicant from one inbox and trigger follow-ups on status, time or action, so no one waits for a reply. Self-service interview scheduling lets employed candidates book their own slot with automated reminders. When hospitality or warehouse demand spikes, bulk actions let you message and move thousands of candidates at once instead of one by one.